About SAR Store
The Search & Rescue Shop — Built by SAR Volunteers
SAR Store exists for one simple reason:
to equip Search & Rescue volunteers and professionals with reliable, field-tested kit — and to give back to the teams doing the work.
Founded in 2016, SAR Store was created by active Search & Rescue volunteers who were tired of hunting around for suitable kit, paying inflated prices, or buying gear that simply wasn’t designed for real SAR work. We knew there had to be a better way — so we built it ourselves.
Our Mission
To support Search & Rescue by supplying practical, affordable, and trusted equipment — and reinvesting back into the SAR community.
Everything we sell is chosen with one question in mind:
“Would we carry this on a callout?”
If the answer isn’t yes, it doesn’t make it onto the store.
Built by SAR Volunteers, Tested in the Field
SAR Store isn’t run from a boardroom — it’s run by people who respond to callouts, train in harsh conditions, and rely on their kit when it matters.
Our team has over 13 years of active Search & Rescue experience, including operational roles such as:
Search Technicians
Team Leaders
Water & Flood Rescue
Asset Command
Powerboat Operations
That experience directly shapes what we sell. Many products are field-tested by SAR volunteers, refined through real-world use, and only then offered to customers.
What Makes SAR Store Different
✔ Field-Tested, Not Just Stocked
We don’t just list products — we use them. From load-carrying systems and lighting to multitools, pouches, and consumables, our kit is tested in real SAR environments.
✔ Fair Pricing for Volunteers
We work hard to keep prices as low as possible, because we know many SAR roles are voluntary and self-funded.
✔ Supporting the SAR Community
A proportion of profits is reinvested back into Search & Rescue, helping teams stay operational, train effectively, and respond when needed.
✔ Designed With Purpose
From custom badges to specialist load vests, many of our products are designed specifically for SAR roles, not adapted from generic outdoor gear.
Who We Support
While we are proudly UK-based, SAR Store supports and supplies a wide range of services, including:
Lowland Search & Rescue
Mountain Rescue
Cave Rescue
RNLI & water-based rescue
Police, Fire & Ambulance services
4×4 Response & volunteer responders
We also ship internationally and regularly support SAR teams beyond the UK.
More Than a Shop
SAR Store is part of the wider Search & Rescue community. We actively support:
Team fundraising and events
Custom kit and badge design for SAR units
Awareness of volunteer rescue work
Collaboration with trusted suppliers and manufacturers
When you buy from SAR Store, you’re not just buying gear —
you’re supporting the people who go out when others are lost, missing, or in danger.
Thank You for Supporting SAR
Whether you’re an active rescuer, a professional responder, or someone who simply wants to support Search & Rescue — thank you.
Every order helps keep volunteers equipped, trained, and ready.